Custom market area analysis
1. Start by searching for an address
To define a new market, first click the X button to exit the previous market selection dialog. Search for a location to zoom in on...
2. Select a geographic layer
The StratoDem Analytics Engine supports all layers from census tracts to states:
- Census tracts
- ZIP codes
- Counties
- Metros
- States
3. Define the market
A market definition can be created from a variety of methods:
- By hand (picker)
- By drivetime
- By distance (mile radius)
- By entering codes (e.g., ZIP codes)
- By drawing shapes
4. Submit your market
Once your market has been geographically defined, you can give it a name and description. You may also choose to share the market with your organization. When finished, store the market for immediate analysis and future use.
